Podcast #1 Elements of Design

What does it take to create good graphic design? Requires understanding of elements and principles of design.

What is the difference between elements and principles? Elements are the important parts of a design which can be isloated in a visual design and principles tell us how we should organize the elements on a screen or paper.

Name the six (6) elements of design. line, shape or form, space, texture, value and color

What can lines aid in, when alone or combined with  other lines or shapes? Readability, appearance, and message of a design.

Which lines suggest a feeling of rest? Why do you think? Horizontal because the lay straight.

Vertical lines communicate a feeling of what? Why do you think? Loftiness because they suggest an overpowering grandeur.

What lines suggest a feeling of movement? Why do you think? Diagonal because they suggest a feeling of direction.

Soft, shallow curved lines suggest what? Why do you think? Comfort, safety and relaxation.

These lines suggest confusion and turbulence? Why do you think? Deep, acute curves because they're curvy.

What element defines a specific area of space? Shape.

What is the difference between two dimensional shapes and three dimensional shapes? A two dimensional shapes has width and height.

What are abstract shapes? Stylized or simplified versions of natural shapes.


Describe the difference between geometric shapes and organic shapes? Geometric shapes are structured, often symmetrical shapes and organic shapes are found in nature.

Which basic shape projects an attitude of honesty or equality? An square.

What do triangles suggest? Action.

Circles convey feelings of what? Protection or infinity.

Describe positive space and negative space? Postive space refers to the object and elements used in a design and negative space refers to the shapes around and between those objects and elements.

What is texture? Texture can refer to the actual surface of a design with the reader actually being able to feel the texture of the paper and materials in the printed design.

Incorporating texture into a design can help do what? Will help create a feeling of richness and depth.

What is value? The degree of light and dark in a design.

What is another name for value? Tone.

What can the element of color do when incorporated into a design? Coney moods, create images, attract attention, and identify objects.